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Saturday 19 April 2014

Can online review reveals a product’s true quality?

In recent times, people are giving so much importance on digital version of word of mouth. Online review has now a major information source for the consumers and has important implications for wide range activities. There are some researchers who mainly focus their studies on the impact of online product review and during this research an important assumption that remain unexamined, can online product review reveal the true quality of the product. For testing the validity or the quality of the product, going through t
he customer’s review will definitely prove very helpful in all respects.

For some products, the average score does not really reveal the true quality of the product and may sometimes also provide misleading information or recommendation. In online shopping, going through the review of the customers play an important role. People who do online shopping, the very first thing to remember is that you should research the product you are planning to buy and this especially important when you really don’t know very much about the product. In recent days, you will get a plethora of websites dedicated fully to consumer reviews.

Search for some reviews will definitely prove very helpful. A good place to read the online product reviews of the customers is the blog portion of the website. In blog section you will not get the reviews of the customers but also you will get some fashion tips that can bring a new look to your outfit. The best part of this blog is that you can even leave comments after reading the review of the customers. Often these comments can prove valuable than the website you have read. You can read what people are saying about a particular service or product. Reading the opinion of other people really proves valuable as you can see people’s actual experience and what they actually thought about a service or product.

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